On September 12, 2023, the Saudi Exports Development Authority (SEDA), with the help of the U.S.-Saudi Business Council (USSBC), organized a trade mission to New York City featuring a delegation of Saudi companies interested in exporting their products to the U.S. The goal of the event was to facilitate bilateral trade and economic cooperation between the United States and Saudi Arabia, particularly by giving interested U.S. companies the opportunity to meet with Saudi exporters as potential trade partners.
SEDA invited a diverse delegation of Saudi companies operating in the food, information technology and communication (ITC), and logistics sectors. This delegation included a mix of small and large companies involved in food production, such as specialty foods, pastries, dates, and coffee, as well as those involved in light building materials, packaging, industrial textiles, logistics, software, and automation solutions. The event’s agenda included a productive day of business-to-business meetings followed by MOU signings between the Saudi delegation and their U.S. counterparts.
The U.S.-Saudi Business Council played a key role in supporting SEDA’s event by identifying and reaching out to U.S. companies that wished to engage with the Saudi delegation. The trade mission served as a platform for knowledge exchange and potential collaboration between the two economies, fostering economic growth and strengthening the relationship between the business communities of the U.S. and Saudi Arabia.