Overview:

The Souq is designed to provide SMEs with personal access to organizations who are instrumental in SME development in the U.S. and Saudi Arabia. The Souq will be open floor exhibition style with desks or booths hosted by sponsors as Information Hubs. SMEs will have the opportunity to approach relevant and useful Information Hubs to speak with regulators, service providers and other organizations to get answers to their most pressing questions. The Souq will be open during both days of the Forum in parallel with other ongoing events.

Benefits to Participants:
SMEs will have the unique opportunity to speak directly with regulators and service providers they do not otherwise have access to and address their specific business challenges and concerns. Participants will also have the opportunity to learn about products and services that may facilitate their growth.

Benefits to Sponsors:
Sponsor organizations have the opportunity to create impact and build relationships with growing U.S. and Saudi SMEs, as well as increase visibility and recognition through a variety of media outlets. The Souq Information Hub is not only a platform for sponsors to share relevant products and services, it will also provide an opportunity for the sponsors to understand the overall landscape of how other organizations are supporting SME growth and development.  For detailed sponsorship benefits and packages, click here.