The U.S.-Saudi Arabian Business Council exhibited at PBExpo held in Ft. Lauderdale, Florida from March 13-14, 2019. PBExpo, presented by PartsBase, is a aviation, aerospace, and defense tradeshow focused on showcasing emerging e-commerce technologies, digital transformation, aircraft parts and critical B2B tools. The Show highlighted on aviation industry’s new and best practices for inventory optimization, latest technology innovations for aviation and cyber security.
The Council’s Business Strategy Advisory Will Brodt and Director Ishtiaq Hussain attended the show and counseled U.S. companies on opportunities in the Saudi aviation sector. PBExpo consisted of multiple forums for two days, that allowed participants to discuss and demonstrate the newest innovations available in the marketplace. Both Mr. Brodt and Mr. Hussain discussed with companies specific opportunities in the defense and aviation sectors as part of Saudi Arabia’s new localization initiative.